Carmin’s Palace Studio Artist Development Strategies and Services:
Objective:
Our overall objective is to set-up a new
credible/organic foundation for the Artist and the brand to help create
awareness for each Artists material, business opportunities with label
licensing partners, online digital distribution, booking agents, publishers,
tastemaker radio/press/media (traditional and online) and synch licensing
opportunities. It is Carmin’s Palace Studio’s goal to build a strong level of
support from fans, both old and new, and industry alike. We also focus on
creating media opportunities such as interviews with radio, press,
mobile-consumer platforms and others.
In addition Carmin’s Palace Studio provides
physical and viral distribution of the product in the United States through our
distributor CPI Inc. in Ohio and Regional Distribution also located on the East
Coast.
Carmin’s Palace Studio Services include the following:
A) To extensively market the Artists music and
video(s) virally to key music/lifestyle sites & tastemaker blogs.
During this viral marketing process we strive to build organic consumer
awareness while grabbing the industry’s attention as well. Sites include but
are not limited to: Facebook, MySpace, Bebo, LastFM, Stereogum, PerezHilton.com,
YouTube, AOL, Yahoo! Music and many more. In addition, we strategically
target the Artists existing fan base, and work to expand on it greatly by
focusing on target marketing amongst those who would be most receptive to the
music. We also provide the Artist with assistance, as reasonably
requested, in online marketing to surround US-based musical performances/tours
through various multimedia platforms.
Our goals with the viral marketing aspect of this
campaign is to generate a strong awareness of the Aritist’s brand amongst
trendsetting music-driven blogs, lifestyle blogs and video blogs to help give develop
a sense of new discovery for the Artists music.
B) Carmin’s
Palace Studio additionally services the Artists music to all official US radio
airplay-tracking services so that any radio support is verifiable and validated
appropriately with BDS, and Mediabase. In addition to the
terrestrial radio monitoring services, we also service the music to key
digitally monitored sites as well to ensure maximum impact and exposure on all
fronts.
By tracking the music properly and having it encoded
within all appropriate platforms, this will ensure that airplay is not only
detected, but also accounted for with respect to ASCAP/BMI/SESAC
royalties, etc. This also helps drive industry awareness with music being
listed as “Newly Added” or “Available for Airplay” on various
charts/newsletters. If the Artist is not currently a member
of one of the aforementioned performing rights societies, Carmin’s Palace
Studio will assist with setting up the appropriate meetings.
C) A radio-driven focus on the mutually
agreed upon mastered single & remixes will be targeted towards key Satellite and Terrestrial Radio DJ
Pools,Club DJ’s and (within
the appropriate formats suitable for the artists genre of music across
the US (including terrestrial, satellite and internet/online radio).
Carmin’s Palace Studio also delivers broadcast
quality wav files of the audio single, bio, picture, artist’s video and web
links & bullet points on your successes to over 1,000 PD’s, MD’s, Internet
Radio Programmers, Record Labels (additional service), Music/TV/Film
consultants via MPE e-marketing. Radio outlets would include our relationships
at AOL, Yahoo!, Live365, XM and Sirius to name a few.
D) Carmin’s Palace Studio also 1. Provides
assistance with appropriate introductions to partners interested in licensing
opportunities, booking agents, potential brands, publishing opportunities and
relative record pools the US market on an as needed basis during the term. 2.
Offers ongoing advice and in sight as an advisor to management on an as needed
basis during the Consulting Term during standard business hours of operation.
E) Additionally Carmin’s Palace Studio will provide
Worldwide Digital Distribution for single or all tracks (1) full album to all
major online digital retailers such as iTunes, Nokia, Napster/Rapsody,
Amazon,CD Baby, Starbucks, Abercrombie Fitch and other major retailers etc.
(over 250 in total). There is also a very strong mobile distribution and
sales element to this as well. If interested, there can be further
discussion to finalize details.
F) Carmin’s Palace Studio further provides and
consults the marketing plan; P&L and full roll out plan to release. This
includes consulting, assistance to filling out required release forms, one
sheet/tip sheet and working with the distributer to insure proper execution of
the release.
In conclusion , Carmin’s Palace Studio is ready and willing to offer ongoing
advice, insight and support to the Artist. This is perhaps the most
valuable portion and will help to make sure everything is on the right
track. In this partnership, we fully intend to help you achieve your
goals.
To execute any champagne at any level, Carmin’s Palace
Studio would require 500 copies of the selected track to distribute to our key
relationships at radio, A&R executives, booking agents, online/new media,
film/TV, gaming/music supervisors and global brand partners. All of the
aforementioned marketing tools (photo, bio, music, etc) must be provided by the
Aritist.